Pond’s – The journey to #InnerGlow

Pond’s recently held a bloggers event to re-introduce its White Beauty Cream and Face wash, which incorporates its revolutionary GenWhite technology. The bloggers meet is part of Pond’s continuing effort to help consumers unleash their true self and unblock their inner glow.

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The patented Pond’s GenWhite technology contains fairness and skin benefit actives and triple sun-screens and is professionally designed for deep absorption, to go three layers deep and remove dark spots and dark circles from the root – leaving skin fresh and glowing.

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Rabia Abdullah, Assistant Brand Manager, Pond’s Pakistan, highlighted, “Good skin is not just about fair complexion but also about freshness and the glow. The GenWhite technology is part of our ongoing efforts to contribute towards Pakistani women looking good, feeling good and getting the most out of their lives.”

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The event was hosted by Alishba Yousuf, renowned celebrity and former Pond’s Girl, who introduced inspiring stories of individuals who had experienced the ‘Journey to Inner Glow’ by using Pond’s White Beauty regularly. Alishba also nominated four women to carry forward the Pond’s Legacy of unblocking their Inner Glow.

The journey to unblocking your Inner Glow is an initiative by Pond’s to empower girls to feel comfortable in their skin and then pass on the challenge to several other girls around them.

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Pond‘s White Beauty – The ‘How’ Journey

• Pond’s White Beauty reduces dark spots and dark circles from your skin
• Pond’s White Beauty uses GenWhite Technology, which goes three layers deep with in your skin to uncover the 1 million pinkish white cells
• As a result Pond’s White Beauty brings out the Inner Glow of your skin

GenWhite Technology
Pond’s has come up with a revolutionary formula called ‘GenWhite’. The Pond’s White Beauty is made of the GenWhite formula which is professionally designed for deep absorption. It smoothly goes inside your skin, reaching the deepest layers and removing the dark spots and dark circles, leaving your skin fresh, clean, and glowing. The Pond‘s White Beauty uncovers the 1 Million Pinkish White Cells in your skin to bring out your #InnerGlow

Pond’s White Beauty’s GenWhite formula contains 3 main ingredients:

1. Fairness Actives, more simply known as Pro-Vitamins to lighten skin, reduce dark spots and improve skin texture

2. Skin Benefit Actives to moisturize and soothe skin. They also prevent oxidization which causes wear and tear. This destruction and disintegration of the skin causes aging and more importantly, skin cells to die. The Allantoin in Pond’s White Beauty acts as an Anti-Oxidant and keeps repairing the skin.

3. Also, Triple Sun-Screens to protect against harmful UV rays (UVA/UVB) of the sun.

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I think its high time, all the ladies uncover their #InnerGlow ! It really works magically!

Here’s my 7 day’s #InnerGlow journey with Pond’s:

1- Tried the face wash, nothing was changed. My husband wasn’t moved at all :p

2- The skin smoothens, it feel a little different after at least 6 washes (3 per day)

3- Dark spots are lightened up, through usage of Pond’s white beauty cream

4- Pond’s white beauty cream works best as a foundation too, yet skin is oil free

5- Skin tone evens up … it’s visible, my mother bothered to ask if I had a facial haha!

6- Skin glows, my husband asked if I was taking ample water supply, uurrmm I said yes that too but it’s the magic of Pond’s ! ❤

7- Skin is finally on the right track, Im a more confident person now, I can rely on Pond’s for a no make up look, as my glowing skin is my make up! Thank you Pond’s, it really does works!

You can follow Pond’s #Innerglow journey at: https://twitter.com/PondsPK & https://www.facebook.com/pondspakistan

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